With a dream of utilizing my rich engineering experience and savings built out of my earnings abroad, I approached several banks as a NRI to start a weaving unit at Theni.  While the banks    were eager to have my Fixed Deposits, they were reluctant to process my application for a term loan for setting up the unit. This despite my 18 years engineering experience   with NLC, Neyveli and 15 years with M/s. Qatar Petro Chemicals - they felt that coming from a small village from Theni and being a first generation entrepreneur the project may not succeed.  

At this juncture I approached TIIC, Madurai Branch during April 1997 for financial assistance for my weaving projects.  At the very first meeting with TIIC officials, I won their confidence; it was clear to me that genuinely wished to promote   the right type of industries in my area.  To my surprise my loan was sanctioned within 45 days.  Along with my son A.R. BARATHKUMAR, a B. Tech, graduate, I started our unit M/s.  JHEEVA REKHAA TEXTILES, at Shed No. 5, SIDCO Industrial Estate, Andipatti, Theni unit, with Term loan assistance of Rs. 46.40 lakhs from TIIC. We installed 10 Nos. New Ruti “C” 180 cm weaving looms with all its supporting machineries.     

Over the years, TIIC has assisted our unit with further term loans for 12 Air Jet looms in 2004 and again 42 looms in 2009. We are producing 3,00,000 mts / month of quality fabric currently.   We have ambitious plans of installing another 24 Air jet looms during 2011-12 with TIICs financial assistance.

 We deeply appreciate TIIC for the timely assistance they have given to our unit and can say with pride 

“We grow with TIIC”

“We will always grow with TIIC”